Our Latest & Greatest Ideas

Pride Month is observed in June to commemorate the Stonewall Riots of 1969, a pivotal event in the LGBTQIA+ rights movement. Many corporations launch Pride Month-themed marketing campaigns decorated with rainbows to demonstrate their allyship for the community. While well-intended, these campaigns often oversimplify the meaning of pride, limiting its longevity and potential impact on the community. We outline different ways you and your company can support LGBTQIA+ rights all year round.  

Where would a writer never want to live? On Writer’s block. Inevitable for all writers; it’s a dreaded discomfort when a “can’t” mentality takes over and it feels impossible to create content. However, what if we proposed that writer’s block wasn’t a bad thing after all? Instead of throwing in the towel and giving up, give it a second. Sit with the discomfort. Because it may just lead you to your greatest creative breakthrough yet.

We’ll admit it: we don’t open all our emails (except from clients, of course). Marketers are people too, you know! And when it comes to email marketing, this duality is key. With both our knowledge as consumers and insights as professionals, we know how to get your emails the attention they deserve. From crafting compelling subject lines to finetuning your email frequency, we offer a set of tactics to help your marketing emails win in the battle of the inbox.